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Data Galore: Linking TeamKinetic to Google Analytics

On 24th July 2024

In Application Features and Tutorials, TeamKinetic Features

Google Analytics is a service that allows you to track and report on your website traffic. By linking your TeamKinetic system to Google Analytics, you can gain a deeper understanding of your audience and how they interact with your content.

So how do you link TeamKinetic to Google Analytics?

We’ve created this handy guide on how to link your TK site to Google Analytics. The key steps:

Create a Google Analytics account (if you don’t have one already)
Set up a new property
Add your website (data stream)
Grab the tracking code
Open a support ticket with the code and we’ll do the rest!
Give it time to collect the data

Download the guide below:

Setting Up Google Analytics 4 (GA4) for Your WebsiteDownload

The Key Metrics you should be tracking

Once you’re all set up, there are a load of things you may want to start tracking. We’ve outlined some key metrics to track.

Site Visitors

Site visitors, or users, are the individuals who visit your website. Monitoring the number of visitors helps you understand the reach of your site and track growth over time.

Where to Find It

In your GA4 dashboard, go to the Reports → Life cycle → Acquisition → Overview. Here, you can view metrics such as the total number of users, new users, and active number of users in the past 30 minutes.

Why It’s Important

Knowing how many people visit your site can help you gauge the effectiveness of your outreach efforts and identify trends in your traffic.

Traffic Sources

Traffic sources tell you where your visitors are coming from. This could be through search engines, direct visits, social media, or referral links from other websites.

Where to Find It

Navigate to the Reports → Life cycle → Acquisition → Traffic Acquisition. Here, you’ll see a breakdown of traffic sources, including organic search, direct, social, and referral.

Why It’s Important

Understanding where your traffic comes from helps you identify which channels are most effective in driving visitors to your site. This can inform your marketing strategies and help you allocate resources more effectively.

Engagement Rates

Engagement rates provide insights into how users interact with your site. Key engagement metrics include bounce rate, average session duration, and pages per session.

Where to Find It

In the Reports → Life cycle → Engagement → Overview. Look at metrics like the engagement rate, average engagement time per session, and the number of engaged sessions per user.

Why It’s Important

High engagement rates indicate that visitors find your content valuable and are spending more time on your site. This can lead to increased volunteer sign-ups and better retention.

You can even see which pages are most popular on your site by going to Reports → Life cycle → Engagement → Pages and screens

Go forth and track!

By tracking these key metrics in Google Analytics, you can gain valuable insights into your website’s performance and make data-driven decisions to enhance your volunteer management efforts.

We hope this guide helps you get started with Google Analytics and empowers you to take your volunteer management programme to the next level.

You can find TeamKinetic on social media and listen to our podcast:

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Have you enjoyed using TeamKinetic? If you could leave us a review on Capterra, we’d really appreciate it! We’ll even send you a little thank you.

TeamTalk: Season 3, Episode 3 – Rosie Wylie

By Alex Evans

On 11th July 2024

In News & Views, TeamTalk Podcast

Welcome back to Season 3 of our TeamTalk Podcast! This season, we are talking to thought leaders, customers and stakeholders from the world of volunteer management as we dive deeper into the world of volunteering.

In this TeamTalk episode, we were joined by Rosie Wylie. Rosie serves as the National Volunteering and Community Development Manager at Historic Environment Scotland and is a Trustee for Volunteer Scotland. She is also an independent assessor for the UK-wide Investing in Volunteers quality assurance award and Vice Chair of the Make Your Mark in Volunteering Campaign Group.

At Historic Environment Scotland, Rosie oversees the national volunteer programme and provides volunteer development support for the heritage sector. Her expertise includes community engagement and development, national engagement programme design, collaborative project delivery, and the organisation of digital and hybrid events and conferences.

Rosie’s Journey

In this episode, Rosie Wylie shares her journey into volunteering, which began at 18 when a six-month trip to Australia turned into a five-year stay. This period of her life boosted her confidence and helped her discover the importance of volunteering.

Returning to Scotland, Rosie continued exploring various career paths through volunteering, highlighting the importance of supportive volunteer coordinators in shaping volunteer experiences and career guidance.

Chris, Imo and Rosie discuss the many challenges faced by volunteer coordinators. The episode also focuses on the “Make Your Mark” campaign, aimed at increasing volunteer diversity in Scotland’s heritage sector. The campaign’s goals include upskilling volunteer managers, developing inclusion tools, and fostering community engagement.

Looking ahead, Rosie highlights the growing demand for workshops and the need for cross-sector knowledge sharing and alignment with the Volunteer Scotland action plan. Key challenges include connecting with volunteers, understanding their expectations, and addressing participation barriers. Collaboration and relationship-building are essential for providing excellent volunteer experiences and adapting to post-pandemic expectations, with ongoing efforts to sustain and grow the “Make Your Mark” initiative and achieve accreditation through Investing in Volunteers.

Listen Now

Listen now on Spotify and all other podcast streaming platforms:

Enjoyed this episode? Why not listen to more TeamTalk? You can find more episodes including chats with Rob Jackson, AVM and Sport England wherever you get your podcasts.

If you have any topic or guest requests let us know!

You can find TeamKinetic on social media:

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Have you enjoyed using TeamKinetic? If you could leave us a review on Capterra, we’d really appreciate it! We’ll even send you a little thank you.

Tobi Johnson, Volunteer Engagement Extraordinaire

By Alex Evans

On 24th June 2024

In News & Views

Earlier this month, we helped facilitate an event that brought Tobi Johnson to the UK.

Now, if you don’t know who Tobi Johnson is, you should get to know. Especially if you work with volunteers.

Tobi is an internationally sought-after expert, consultant, and master trainer in volunteer management and engagement. She is known for her modern thought leadership, highly practical evidence-based strategies, and innovative, “big hat” thinking around engaging, supporting, and acknowledging the work of volunteers.

Tobi’s work has resulted in the development of Tobi Johnson & Associates, a consulting firm, and VolunteerPro, an online training and networking community for volunteer managers. They can offer some amazing resources to anyone working with volunteers so be sure to check them out!

The Event

‘Beyond The Big Help Out: How to Recruit Your Volunteer Dream Team with a Solid Plan for Action’

We were so excited to sponsor this event, hosted by AVM. We were even happier when it turned out that Manchester Metropolitan University were supporting it, meaning we didn’t have to travel very far!

Chris Martin (*Director of TeamKinetic*), Ruth Leonard (*Chair of AVM*)

During the workshop, Tobi challenged pre-existing ideas of what a good volunteer strategy looks like. Building an environment that gives volunteers a sense of connection and community while providing clarity, respite and equity is vital. If someone can find trust, meaning and purpose in the work they’re doing, they are likely to stay engaged and volunteer for longer.

Thanks to Tobi, all attendees were able to create volunteer personas to help reshape the way they create and advertise volunteering opportunities. These personas were based on psychographic information rather than demographics.

Of course, the demographics matter, but volunteering is all about emotional motivations. Finding out why your volunteers do it helps you create opportunities that will be fulfilling for them – you’re giving them a sense of trust, meaning and purpose.

Based on this, Tobi helped everyone build better core messaging, focusing on what’s in it for the volunteers and what the effect of their actions will be. This involved building a 6-step formula to build messaging that engages and compels audiences to take action.

Need help with your volunteer management?

Now, we can’t give away all of Tobi’s tips! But we hope this taster is enough for you to go and find out more about what Tobi can offer to help you boost your volunteer management. However, we also have a few tips of our own to offer, see our blogs below for more:

Review and Refresh your Volunteer Management

A Fresh Look at Digital in Volunteer Management

Inclusivity is a Necessity: Enabling Volunteers with Disabilities

How You Can Measure Volunteer Impact

Prioritising Volunteer Feedback

And where can I find Tobi?

If you’re looking to modernise and transform your approach to volunteer engagement, Tobi can help.

All the important links:

Website: Tobi Johnson & Associates

The Volunteer Nation Podcast

LinkedIn | Twitter

Email: wecare@volpro.net

2024 Volunteer Management Progress Report

This event was Tobi’s first visit to the UK, but judging by the feedback we got at the event, we’re all hoping it won’t be her last!

How to Utilise The Big Help Out as a Sporting Organisation

By Alex Evans

On 29th May 2024

In News & Views, Sport

We all know the value of The Big Help Out at this point. It was a huge event last year, with an estimated 7.2 million people taking part. Organisations offering all types of opportunities will be involved this year, but we want to focus on sport in this blog. With Volunteers’ Week and The Big Help Out around the corner, it’s natural to want to get involved. Sport volunteering at The Big Help Out might seem like a good fit, but there are a few factors that might make it tricky.

Want to advertise sport volunteering at The Big Help Out?

Picture this. You’re a grassroots club with a dedicated cohort of volunteers. You want to get involved with The Big Help Out, but where do you start? The campaign is all about getting new people involved in volunteering in easy, short-term ways. But your club needs stability and you can’t just throw someone new into the volunteer roles you have.

So where do you start?

One method could be to host some kind of event that is separate to the core activity of your club. For example, a community day can give volunteers a great entry point into your club. Putting on fun activities for people in your local community to get to know what you’re all about can also open the door for short-term easy volunteering opportunities.

sport volunteering at The Big Help Out with a community sports day

Once they have that entry point, they’ll be more likely to want to jump through the hoops you need them to jump through in order to become a long-term volunteer. Whether this is completing training, undergoing a DBS check, or getting references from past roles, these barriers often stand in the way of short-term volunteering.

Ultimately, it’s about creating opportunities that are adjacent to something you want a volunteer to do in the long term. And it’s important to establish these before The Big Help Out. You don’t want to attract a load of new volunteers who are hungry to help, only to have nothing to offer them afterwards.

So for example, if you’re hosting a community sports day, you could ask volunteers to set up the activities and explain the rules. While this is a small task, it could be a gateway to a coaching position.
Alternatively, you could invite someone to come and take pictures of your community sports day, this could be a great entry point to becoming the club photographer when the season starts back up again.

sport volunteering at The Big Help Out through photography

How do we turn sport volunteering at The Big Help Out into something sustainable?

Sport volunteering at The Big Help Out is all about creating short-term tasters that can become sustainable long-term opportunities. It’s important to have a plan in place that outlines what opportunities you plan to make available at The Big Help Out and how these develop into longer-term opportunities for new volunteers to get involved with.

Find out more about The Big Help Out

The Big Help Out is taking place across the weekend of 7th – 9th of June. This coincides with Volunteers Week and The Great Get Together. Find out everything you need to know about The Big Help Out over on their website.

TeamKinetic will also be providing our users with DoIt integration. This means any TeamKinetic users can share their TK opportunities directly to the DoIt platform. Check out the full process below or read our blog here.

You can find TeamKinetic on social media and listen to our podcast:

Twitter Facebook LinkedIn YouTube Instagram Podcast

Have you enjoyed using TeamKinetic? If you could leave us a review on Capterra, we’d really appreciate it! We’ll even send you a little thank you.

New TeamKinetic Integration for the Big Help Out 2024

By Rolf Herbert

On 17th May 2024

In Application Features and Tutorials, News & Views, Technical Updates

We are very excited (and exhausted) to bring you the new TeamKinetic integration for The Big Help Out with DoIt, the platform supporting the 2024 campaign.

We have a video which will take you through the steps and explain the process and you can read a little more about how to register with DoIt and finding your API key with this little piece from DoIt.

The Process

It starts from your super admin menu; find the SETUP page and then the API & Integrations section. You’ll find a section titled DoIt (The Big Help Out).

Here you will find the registration link. This link will allow you to register with DoIt and also join the Big Help Out application. If you already have a DoIt account you should still follow this link as it will check to make sure you already have the Big Help Out app and if not ask you for permission to add it.

Once you have completed the registration process you’ll end up at your DoIt dashboard. On the left hand side hit the Org Settings menu and then look for the Integrations section. In that section you’ll find the API key bit you need.

Hit the generate new key and a new key will be created and displayed on the screen. There is a COPY KEY button you can use to copy the key to your clipboard. Once you have it copied return to your TeamKinetic app and paste the API key into the box ‘Your API Key’ and hit SAVE.

TeamKinetic will scurry off and check that we can connect to your DoIt account and confirm this by displaying your current list of DoIt apps as above. If you see an error message check your key and try again.

That’s it for the setup, from now on when you create an opportunity, on the Promoting and Sharing tab, you ‘ll be asked if you want to share to DoIt and to select the app you want to share to (The Big Help Out in this case).

When managing the opportunity you’ll see in the sharing tab that the oop is shared along with a link to view the opportunity on DoIt and also a button to remove the opportunity from DoIt.

When potential volunteers find your opportunities on The Big Help Out, there is an external apply link that they follow which leads them back to your TeamKinetic website where they can register and join your opportunity. Even if they have a DoIt account they will still get returned to your website.

Providers can also link their own DoIt account in the same way, and share their opportunities to their own DoIt account. This is preferable if you can encourage your providers to do this as it keeps everything nice and tidy and aligned without the potential for duplicating opportunities between one of your partners and yourself. Providers can enter their API key from the Account > Details & Setup page on the integrations tab.

It doesn’t matter whether the opportunity has been uploaded to your DoIt account, or directly to a provider’s DoIt account, the resulting opportunity on DoIt will be the same and the potential volunteer will end up back at your website.

Once you’ve managed to create your account and paste in your DoIt API key it’s super simple from that point on and you’ll soon be sharing your opps to The Big Help Out 2024!

You can find TeamKinetic on social media and listen to our podcast:

Twitter Facebook LinkedIn YouTube Instagram Podcast

Have you enjoyed using TeamKinetic? If you could leave us a review on Capterra, we’d really appreciate it! We’ll even send you a little thank you.

Empowering Heritage Preservation through Volunteer Management

By Alex Evans

On 1st May 2024

In Heritage & Culture, News & Views, Volunteer Management

Heritage and culture organisations do vital work, preserving the legacies of our past for future generations. They rely on dedicated individuals and effective organisation. This is where volunteer management can be a great tool!

The Role of Volunteers in Heritage Preservation

Volunteers generously offer their time and expertise to nurture and protect our cultural heritage. Whether they’re cataloguing artefacts or leading tours through historic sites, volunteers foster a deeper connection between communities and their heritage.

Challenges in Volunteer Management for Heritage Preservation

While their contributions are incredibly valuable, managing heritage volunteers still comes with its own set of challenges. These include recruitment struggles, providing adequate training, coordinating schedules, and retaining engagement. It’s no doubt that heritage organisations face a fair few hurdles when optimising their volunteer programs.

Volunteer diversity can be a big issue for organisations in the sector. A 2019 report from the Heritage Volunteering Group raised questions about the lack of diversity and the roles volunteers play. Is this still the case in 2024?

Over the years, some great resources have been developed to address this issue. For example, take a look at this Make Your Mark webinar on how you can remove class barriers to heritage volunteering. This is just one of the factors which might be limiting your volunteer diversity.

Make Your Mark have also developed an Inclusive Volunteering Toolkit which is well worth a look at.

Digital resources and tools can help you mobilise a wider range of volunteers as you can recruit outside of your usual ‘bubble’ in a quick and easy way.

The Importance of Effective Volunteer Management

Effective volunteer management is the cornerstone in overcoming these obstacles and maximising impact. By implementing streamlined recruitment processes, offering comprehensive training modules, and fostering open communication channels, heritage organisations can fulfil the true potential of their volunteer base.

Best Practice Volunteer Management for Heritage

To ensure the success of a volunteer programme, organisations must prioritise best practices. This may include establishing clear roles and expectations, providing ongoing support and recognition, and embracing technology to streamline administrative tasks. For example, a volunteer management system. A VMS can save you countless admin hours and help you cultivate a great community of volunteers.

Within TeamKinetic, volunteers are allowed to self-serve – meaning they have an active role in filling out their profile, choosing which opportunities to join, and following opportunity types that interest them.

Overall, volunteer management stands as a powerful tool in heritage preservation. By recognising the invaluable contributions of volunteers and implementing effective management strategies, we can safeguard our cultural legacy for generations to come.

How are we involved with the heritage & culture sector?

We recently announced our partnership with the Heritage Volunteering Group. This collaboration marks a commitment to the preservation of heritage sites and their volunteers.

Our shared aim is to foster community engagement and amplify the impact of volunteer efforts within heritage and culture organisations. In line with this, we are supporting all HVG events as well as their 2024 conference.

HVG’s annual conference is taking place on the 26th and 27th of November. Make sure you get the date in the diary by clicking on this link.

You can find TeamKinetic on social media and listen to our podcast:

Twitter Facebook LinkedIn YouTube Instagram Podcast

Have you enjoyed using TeamKinetic? If you could leave us a review on Capterra, we’d really appreciate it! We’ll even send you a little thank you.

TeamKinetic – SSO support for enterprise customers

By Rolf Herbert

On 30th April 2024

In Application Features and Tutorials, News & Views, TeamKinetic Features

For those customers that required higher security for their administrators, providers or volunteers, or that required the control of their user generation to be maintained centrally, TeamKinetic supports login and account generation via SSO (single sign on).

We support any SSO provider that is compatible with OpenAuth 2; this includes Azure, Okta, AWS and many others.

You must be an enterprise customer to enable SSO and there is a one-off fee for setup and implementation. To enable SSO we will require a few pieces of information;

The client id
The client secret id
The tenant id

With these we can create the necessary links for the login pages that look a little like this for Azure;

https://login.microsoftonline.com/tenantID/oauth2/v2.0/authorize?scope=openid%20email&response_type=code%20&response_mode=query&client_id=xxxx-xxxxx-xxxx-clientid

The user (admin in this case) will be presented with an SSO only button to login, like this;

They will get redirected to the SSO provider to login using their existing username and password and then if successful will be redirected back to your application. If the email matches an email in your administrator list they will be logged in, or if it does not exist a new minimum administrator account will be created and then they will be logged. Alternatively, if you wish, any emails for successful logins must match pre-existing accounts or the login will fail.

If you are interested in enabling SSO please get in touch or open a support ticket.

Page 4 of 57

Data Galore: Linking TeamKinetic to Google Analytics

So how do you link TeamKinetic to Google Analytics?

The Key Metrics you should be tracking

Site Visitors

Where to Find It

Why It’s Important

Traffic Sources

Where to Find It

Why It’s Important

Engagement Rates

Where to Find It

Why It’s Important

Go forth and track!

TeamTalk: Season 3, Episode 3 – Rosie Wylie

Rosie’s Journey

Listen Now

Tobi Johnson, Volunteer Engagement Extraordinaire

The Event

Need help with your volunteer management?

And where can I find Tobi?

All the important links:

How to Utilise The Big Help Out as a Sporting Organisation

Want to advertise sport volunteering at The Big Help Out?

So where do you start?

How do we turn sport volunteering at The Big Help Out into something sustainable?

Find out more about The Big Help Out

New TeamKinetic Integration for the Big Help Out 2024

The Process

Empowering Heritage Preservation through Volunteer Management

The Role of Volunteers in Heritage Preservation

Challenges in Volunteer Management for Heritage Preservation

The Importance of Effective Volunteer Management

Best Practice Volunteer Management for Heritage

How are we involved with the heritage & culture sector?

TeamKinetic – SSO support for enterprise customers

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