You may have witnessed driving past a rescue team late at night in gruelling weather conditions, with deafening sirens and eye-capturing flashing lights. Or alternatively, you may know someone personally who may have ended their night by dialling the emergency services. Many UK rescue teams work voluntarily like Mountain Rescue and British Red Cross. But why would anyone want to keep volunteering for a cause which is considered physically and mentally tiring?

Here are 5 ways how your organisation can help retain your hardworking volunteers and keep them smiling.

1. Be Realistic

The Earth isn’t flat.

Let us skip back to basics if you want to engage your volunteers. Opportunities should have actionable goals in which will enable your volunteers to be successful when volunteering. If your volunteers have no clear set of directions, then how will he or she find their way? Volunteers also need to be clear on what your organisation stands for. Volunteers should be made clear of your mission and vision statements. This will then allow them to understand the type of organisation they are working for. Retaining volunteers to work coherently to achieving what your business wants will help aid success.

2. Show Results

It’s all very well getting volunteers to join opportunities, however where are the results? Showing results is highly important to positively motivate your volunteers. Volunteers want to hear feedback from an opportunity they have participated in. This can easily be communicated in a polite informal email or text, this would make the volunteer then feel valued. It’s key that your volunteers feel valued for their efforts. Because this generates a sense of belonging, which is a key psychological need which will help retain volunteers. Volunteers who feel like they belong will not need to leave.

3. Communicate And Recognize

The best way to establish trust between an organisation and its volunteers is to talk to them. This is a really simple way of further developing relationships. Which can be done over a vast amount of platforms, emails, text messages, phone calls, and social media. It’s important to know where your audience is so you can communicate with them in the most appropriate form.

Everybody likes to be recognized for their achievements, even your non-profit volunteers. This recognition will stimulate a sense of gratitude between the volunteers and yourselves, making them want to volunteer again. A key part of retaining volunteers is recognising any type of achievement because this affects the self-esteem of anybody. Think about yourself for a moment, would you like an achievement you’ve done to be praised? I know personally that any form of praise or congratulations lifts my mood and motivates me to keep on the right path. It doesn’t necessarily need to be a huge gesture, it could be verbal or written. Volunteers who are recognized for their achievements are more likely to have higher self-esteem, a more positive outlook on life, and better mental health.

4. Involve the community

Try to be inclusive to everyone to retain volunteers, by encouraging volunteers to get neighbours, friends, and family members from the community to join opportunities with them. This will only make the experience more enjoyable for the volunteer. We all need to feel emotionally and physically safe, and we all need close supportive relationships. A sense of community provides this, by giving local people a voice to connect with one another and meet new people.

5. Volunteer Management

Does your organisation offer opportunities which are concise, clear and easy to connect to online. If not, then it will be vitally important that you consider using volunteering management software. If your services are easy to use then you are ten times more likely to retain existing volunteers. Making your volunteering management system easier will help your organisations productivity, plus will help the volunteers connect to your opportunities. Statistically, adults over the age of 65 are more likely to volunteer; this age group of people do not consider themselves to be most confident online and are hesitant to use a computer. Meaning the simpler your online portal, the more likely you will be to retain existing volunteers.

A final note from Teamkinetic

Although these five tips for retaining volunteer are important to follow, it’s equally important to note. People consistently volunteer because volunteering is aligned and persistent with their own personal characteristics and self-image. People value what they are doing and are able to extract benefits from the volunteering experience, which helps with their own self-growth. Like anything in life people either want to do something or they don’t, you won’t be able to retain everyone. Although we hope you can.