Further Evidence That Gamification Works

As our current customers are aware, there is a number of functions within VolunteerKinetic which utilise gamification to incentivise volunteers to log their hours.  The main function for this is through digital badges which are clearly visible within the volunteers dashboard when they login.  The badges change as the volunteer records more hours within the system.

Recent research has shown that there is evidence that this approach can have a real impact on users actions:

http://www.inc.com/graham-winfrey/how-businesses-use-gamification.html