If your organisation has an established volunteer programme, you’ll have your volunteers up and running with good quality opportunities, but now it’s time to evaluate. Maybe you’re already analysing your volunteer programme, but is it enough?

Analysing your volunteer programme can provide key insight into the impact of your programme. This could include how you’ve improved the lives of people in the local community and key demographics of your volunteers. So let’s dive right in…

The Fundamentals

Let’s start with your goals. Do you have them and are you achieving them?

Simple reporting tools can help you recognise whether you’re hitting these goals. If you are, it can inform how you go about setting new goals. If not, it’ll give you an idea of how to adjust your operations in order to achieve them. And if you’re yet to set any goals, key KPIs can help you draw some up.

What are KPIs?

Key Performance Indicators: a set of quantifiable measurements used to gauge a company’s overall long-term performance. This could include things like:

  • Total number of active volunteers
  • Volunteer retention rate
  • Total number of hours logged
  • Volunteer demographics (gender, age, ethnicity, location, etc.)
  • The monetary value of services rendered by volunteer support
  • Number of people in the community served by volunteers

So Why Is It Important?

Analysing your volunteer programme is a pathway to discovering a whole host of things.

Volunteer retention rate can suggest the happiness of your volunteers or quality of your opportunities. If volunteers aren’t happy and don’t have access to good opportunities, they won’t keep coming back. You can read more on how to fix this issue in our ‘How to Increase Volunteer Retention (and keep it!)‘ blog.
Just remember: a happy volunteer is a loyal volunteer!

Furthermore, volunteer demographics can be compared to demographics in your area to see whether your programme is attracting an expected variety of people. If not, why not?
For example, demographics showing a very high proportion of white volunteers in a very ethnically diverse area could suggest there are barriers to people in your community who want to volunteer. Our recent post Is Your Pool of Volunteers Diverse and Inclusive? provides valuable tips on how to improve this within your own organisation.

However, data isn’t just about spotting areas for improvement. It could also be used to identify those who are going above and beyond for your organisation. With tools like hour logging and feedback, you can see which volunteers are giving their time the most and receiving praise for their work.

How can I get started?

There’s a good chance you’re already managing your volunteers digitally, but are you using volunteer management software? Software can put everything in one place for you, allowing you to manage, communicate, and analyse your volunteers in a few clicks. You can read more about implementing volunteer management software in this blog.

While it’s possible to analyse your volunteers using spreadsheets and other software, it’s definitely much easier to have everything in one place. Instantly have everything you need to manage your volunteers all in one place, leaving you more time to focus on the important stuff.

Why not try TeamKinetic?

You can start a free trial of TeamKinetic on our website. This will let you check out all our features for 30 days. This includes features such as volunteer-owned profiles, the ability to log hours completed, and reporting tools. If you like what you see, contact us to book a demo and see how we can help your organisation manage your volunteers and start analysing your volunteer programme!

Contact us:
– Email: alex@teamkinetic.co.uk
– Phone: 0161 914 5757
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