Have you ever wondered how wonder woman would be as a marketer?

Well, that’s me. The newest addition to TeamKinetic’s team. Here is my story and the reasons I chose Marketing as my “day” job.

Finding the job you want to do, is not always the easiest scenario. In many cases, students attend university and realise that what they had chosen is no longer what they really like. ‘Like’, seems to be the MAGIC WORD! Let me explain what I mean.

When I finished my studies in political science I realised that I gained a valuable set of skills, but no longer favoured the area of knowledge I had acquired. I had learnt to research, report, critique and build balanced arguments. I had gained valuable insight into the political world, understanding its systems, institutions and behaviours, but none of this left me feeling fulfilled. I was hungry for more energy, creativity and a bigger challenge in my everyday life. For this reason, I began exploring new career pathways.

I decided to attend several career guidance days. I learned things about different sectors and industries where I could apply my skills and passion too.  I then visited several companies to meet executives in various sectors and job positions. I had many discussions on the nature of their work and how their skills, knowledge and experience helped them in each role. This was the time when I learned about Marketing.

Marketing is about communication and psychology. You learn how companies target their consumers and build relationships. It’s about presenting services or goods using different tools. It’s about building brand awareness and increasing sales. I realise this is what gets me excited; business development through digital and social media marketing.

Just as Wonder Woman had journeyed from her exotic home, Themyscira, I left my exotic homeland Greece to begin a new adventure.  Arriving in the UK little over a year ago, I began studying for a Marketing Msc at the University of Salford. It was during my time studying, I noticed the number of third sector organisations including the non-profit’s, charities and NGOs.

It was during my time studying that I began volunteering for the “Green Impact Project”.  I took responsibility for the creation of marketing material designed to improve the environmental performance of the University. Volunteering was a great opportunity for me to make friends, practices my skills and help make my university more “green”.

Later in the year, keen to continue building my experience, I volunteered in a marketing role for a hotel in Southport.  I created a new website and increased brand awareness. The participation in volunteering has been greatly beneficial and has provided me with a great sense of satisfaction and achievement. For me, it was a unique opportunity to help other people, something I will certainly do again.

Upon graduating from my Masters, I was eager to search for a role where I could apply my previous working experience, my volunteer involvement and also developed the skills I had gained.

When the opportunity to join TeamKinetic arose, I was interested in how I could help them. I was attracted by the values of the company, the idea of helping to build communities and volunteers, and the opportunity to put my Masters into practice. I believe that I can bring my skills in communication, digital skills, research, analytical skills, initiative and creativity to TeamKinetic.

Learning about Volunteer Management will be a new challenge and opportunity, but gaining an understanding of the sector’s needs will be mutually beneficial as I develop my skills and help the team to develop their understanding of the voluntary sector.

I am excited to begin working with the best team I could have hoped for.

Feel free to get in touch elena@teamkinetic.co.uk