{"id":15267,"date":"2024-06-24T11:25:27","date_gmt":"2024-06-24T10:25:27","guid":{"rendered":"https:\/\/teamkinetic.co.uk\/blog\/?p=15267"},"modified":"2024-06-24T11:25:32","modified_gmt":"2024-06-24T10:25:32","slug":"tobi-johnson-volunteer-engagement-extraordinaire","status":"publish","type":"post","link":"https:\/\/teamkinetic.co.uk\/blog\/2024\/06\/tobi-johnson-volunteer-engagement-extraordinaire\/","title":{"rendered":"Tobi Johnson, Volunteer Engagement Extraordinaire"},"content":{"rendered":"\n

Earlier this month, we helped facilitate an event that brought Tobi Johnson to the UK. <\/p>\n\n\n\n

Now, if you don\u2019t know who Tobi Johnson is, you should get to know. Especially if you work with volunteers. <\/p>\n\n\n\n

Tobi is an internationally sought-after expert, consultant, and master trainer in volunteer management and engagement. She is known for her modern thought leadership, highly practical evidence-based strategies, and innovative, \u201cbig hat\u201d thinking around engaging, supporting, and acknowledging the work of volunteers. <\/p>\n\n\n\n

Tobi\u2019s work has resulted in the development of Tobi Johnson & Associates<\/a>, a consulting firm, and VolunteerPro<\/a>, an online training and networking community for volunteer managers. They can offer some amazing resources to anyone working with volunteers so be sure to check them out!<\/p>\n\n\n\n

The Event<\/h2>\n\n\n\n

\u2018Beyond The Big Help Out: How to Recruit Your Volunteer Dream Team with a Solid Plan for Action\u2019<\/em><\/p>\n\n\n\n

We were so excited to sponsor this event, hosted by AVM. We were even happier when it turned out that Manchester Metropolitan University were supporting it, meaning we didn\u2019t have to travel very far! <\/p>\n\n\n\n

\n
\"\"
Chris Martin (Director of TeamKinetic<\/em>), Ruth Leonard (Chair of AVM<\/em>)<\/figcaption><\/figure>\n\n\n\n
\"\"
Barb, Alex and Finn (TeamKinetic<\/em>)<\/figcaption><\/figure>\n<\/figure>\n\n\n\n


During the workshop, Tobi challenged pre-existing ideas of what a good volunteer strategy looks like. Building an environment that gives volunteers a sense of connection and community while providing clarity, respite and equity is vital. If someone can find trust, meaning and purpose in the work they\u2019re doing, they are likely to stay engaged and volunteer for longer.<\/p>\n\n\n

\n
\"\"<\/figure><\/div>\n\n\n


Thanks to Tobi, all attendees were able to create volunteer personas to help reshape the way they create and advertise volunteering opportunities. These personas were based on psychographic information rather than demographics. <\/p>\n\n\n\n

\n
\"\"<\/figure><\/div><\/figure>\n\n\n\n


Of course, the demographics matter, but volunteering is all about emotional motivations. Finding out why<\/strong> your volunteers do it helps you create opportunities that will be fulfilling for them – you\u2019re giving them a sense of trust, meaning and purpose.<\/p>\n\n\n\n

Based on this, Tobi helped everyone build better core messaging, focusing on what’s in it for the volunteers and what the effect of their actions will be. This involved building a 6-step formula to build messaging that engages and compels audiences to take action.
<\/p>\n\n\n\n

\n\n\n\n

Need help with your volunteer management?<\/h2>\n\n\n\n

Now, we can’t give away all of Tobi’s tips! But we hope this taster is enough for you to go and find out more about what Tobi can offer to help you boost your volunteer management. However, we also have a few tips of our own to offer, see our blogs below for more: <\/p>\n\n\n\n

Review and Refresh your Volunteer Management<\/a><\/p>\n\n\n\n

A Fresh Look at Digital in Volunteer Management<\/a><\/p>\n\n\n\n

Inclusivity is a Necessity: Enabling Volunteers with Disabilities<\/a><\/p>\n\n\n\n

How You Can Measure Volunteer Impact<\/a><\/p>\n\n\n\n

Prioritising Volunteer Feedback<\/a><\/p>\n\n\n\n

And where can I find Tobi?<\/h3>\n\n\n
\n
\"\"<\/figure><\/div>\n\n\n

If you’re looking to modernise and transform your approach to volunteer engagement, Tobi can help. <\/p>\n\n\n\n

All the important links:<\/h4>\n\n\n\n

Website: Tobi Johnson & Associates<\/a><\/p>\n\n\n\n

The Volunteer Nation Podcast<\/a><\/p>\n\n\n\n

LinkedIn<\/a> | Twitter<\/a><\/p>\n\n\n\n

Email: wecare@volpro.net<\/a><\/p>\n\n\n\n

2024 Volunteer Management Progress Report<\/a><\/strong><\/p>\n\n\n\n

This event was Tobi\u2019s first visit to the UK, but judging by the feedback we got at the event, we\u2019re all hoping it won\u2019t be her last!<\/p>\n","protected":false},"excerpt":{"rendered":"

Earlier this month, we helped facilitate an event that brought Tobi Johnson to the UK.  Now, if you don\u2019t know who Tobi Johnson is, you should get to know. Especially if you work with volunteers.  Tobi is an internationally sought-after expert, consultant, and master trainer in volunteer management and engagement. She is known for her […]<\/p>\n","protected":false},"author":13,"featured_media":15287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":false,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[3],"tags":[723,624,96,161,178,102],"class_list":["post-15267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-views","tag-tobi-johnson","tag-volunteer-engagement","tag-volunteer-management","tag-volunteer-management-software","tag-volunteer-management-system","tag-volunteering"],"jetpack_publicize_connections":[],"yoast_head":"\r\nTobi Johnson, Volunteer Engagement Extraordinaire - TeamKinetic<\/title>\r\n<meta name=\"description\" content=\"Tobi Johnson is an expert in volunteer engagement. 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This roundup is designed to keep you up-to-date with what\u2019s going on at TeamKinetic, our partners, and across the third sector in general. 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