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Introducing TeamKinetic: Chris Martin – What has Volunteering ever done for me?

Volunteer Managers have reason to celebrate this week with International Volunteer Managers Day on the 5th November and TeamKinetic released their latest updates on VolunteerKinetic 7.3!

We decided to take this opportunity to introduce or remind our beloved Volunteer Managers of who TeamKinetic are. Throughout the week we will be releasing a series of Blogs on each of our team members, with their story in volunteering and TeamKinetic.

To kick things off, I thought I would write my blog first. My topic of choice:

What has Volunteering ever done for me?

As I start to write this blog, I’m reminded of the scene from Monty Python’s Life of Brian where John Cleese as the Head of the Judean Peoples Front asks what have the “Romans ever done for us?”, if you have never seen this before, please take two minutes to enjoy this clip.

It is often hard to see the impact of volunteering has whilst actively participating in it. At the time when I undertook my voluntary roles, it was to fulfil a specific need that was being neglected or because someone close to me would ask if I could help.

Only upon reflection can a true appreciation of volunteering and its impact be noticed. In both my personal and professional life, volunteering has built longstanding relationships, that I still value today.

As a younger man, I remember wondering how I would continue some form of swimming once I had completed my lessons. I wanted to keep the competitive aspect that I enjoyed but did not want to continue into highly regimented adult swimming club that was on offer. My options presented themselves as either hanging up my goggles for good or travelling excessively to join another more sociable club. Neither one did I find particularly attractive.

Instead, I wanted something at my local pool, where I could continue developing my ability, maintaining enjoyment and friendly competition.

It was then, I saw a need for a local water polo club!

My friend and I decided that we could run this together. So we planned a pitch for the pool manager and after successfully convincing him of the potential our idea, he agreed to give us a slot.

The catch, however, was that the only available slot was 18:00 -19:30… on a Friday!

At the age of 18, this would break into essential socialising time and we wondered if we could get the attendance we desired. Disregarding this constraint, we decided to go for it and accepted the time slot!

By no means was it an easy ride from there, as the club required a big commitment for two teenage lads, demanding time spent planning, coaching and running the club as a whole.

Of course, we enjoyed doing it, but I would be lying if I said it was always easy going, as sometimes it really could be a pain in the backside!

At times it took some real perseverance to push the club through but the next two years saw us build our club to the level we desired! Eventually, my time to leave for University came, but we had built a club that had gone strength to strength, continuing in existence today (twenty years later!).

With the benefit of hindsight, I can look at that experience differently now. I developed planning skills, interpersonal skills, worked out how to get things done within a public-sector environment, I developed relationships that I still use professionally and friendships I still value today.

Many of the benefits of volunteering cannot be effectively measured, certainly when I started my volunteering journey neither had I considered too.

But now, I think differently. These experiences helped me identify elements of social capital that before I had never considered, and now would never underestimate or value.

I went on to become a qualified Physical Education teacher and set up a business around sports coaching, this journey started at that water polo club, not through any specific long-term plan but to some extent, due to the direction of travel that was started with this experience.

For the last eight years, I have worked in the sector and have grown to appreciate how complex peoples’ motivations to volunteer can be. Often it is beyond the simple reason of being ‘fun’ that we give our time but in the knowledge that we are helping to make a difference.

Since founding TeamKinetic, these beliefs and experiences have driven me daily. We have made it easier to find and be involved in Volunteer opportunities, whilst making it easier to recognise hard work and commitment in a way that is engaging and simpler for organisations that depend on their amazing volunteers.

I hope you will join us on our mission to build stronger more engaged communities, and if you find yourself asking the question, what has volunteering ever done for me, you too, can tell your story about how it has changed your life for the better.

If you fancy having a talk please feel free to email or call me!

Thank you,


Sales Director

Congratulations GreaterSport on your #GS1Million achievment

Local sports charity GreaterSport set the target in 2010 to achieve 1 MILLION people regularly active across Greater Manchester by 2017.

Partners across the County worked together to ensure more people had the opportunity to be active.

The most recent Active People Survey shows that the 1 MILLION target has been exceeded with 1,045,758 people regularly active in Greater Manchester.

We have loved being involved with GreaterSport and helping them achieve this fantastic milestone. Well done to everyone that has been involved!

How can NGBs do more with less in this new world of funding from Sport England

So as the dust settles on another funding announcement from Sport England, it’s clear we are definitely in uncharted territory. With many National Governing Bodies (NGBs) receiving significantly less than in sport-england-active-nationprevious periods we look at how the role of the volunteer will become essential in improving our sporting institution’s resilience.

The last round of funding covered 46 sports between 2013 and 2017 and with a total value of £493 million. The newly proposed £88 million spread across 26 sports, with four sports accounting for just under 50% of that funding is a deep cut to our sporting infrastructure. Sport England, operating in these austere times, have had to make some tough decisions and their new approach of encouraging NGB’s to focus on their “core market” may prove to be the best opportunity for a return on this significantly reduced investment. Only time will tell.

Further announcements are due in February, but it is doubtful that any major changes or reversals will be announced. What is clear based on the announcement yesterday is it is going to be a challenging environment for this next funding cycle.

So what do NGB’s do now?

Beyond getting all their members to start buying lottery tickets here are some ideas and thoughts that we thought it would be useful to share.

If all the NGB’s stopped existing tomorrow, would people still be playing sport this weekend?

I know this is something of a loaded question, of course, they will, but, only by relying on the ubiquitous and passionate volunteer-led sport across the country. NGB’s are still vital to the efficient delivery and development of their sports, but now they must learn to effectively leverage their volunteer base if they want to see their sport flourish under such deep cuts.


The growth of NGB’s over the last 20 years through the cash injection offered via lottery funding changed them in many cases into fully professional businesses that thought in terms of customers. They were more income-driven and had significant overheads to cover, as is typical during periods of rapid organisational growth. Of course, this led to improvements in a range of areas such as safety, facilities, professional levels of training, policy, etc.. and some of these improvements were drastically required. But in that jump to a more professional world, some of our traditional voluntary infrastructure struggled to keep up.

It is here that we think NGB’s can make some drastic gains with their core market. By understanding the many roles played by people at local, county, regional and even national level and what engages and motivates those individuals to give up their time is the area which could have the largest potential impact.  How many of these functions are volunteers, even though many may not self-identify as such, is one of the many questions NGB’s need to answer. How do you upskill these people, how do you empower them and how to ensure you do not rely on the same individuals undertaking all the work every week.

This next four years is an opportunity to reinvent many NGB’s from the ground up, to look at how you make them local led grassroots organisations that can simultaneously grow participation, membership and customer base. To do this requires two of the most valuable resources available, people’s time and enthusiasm.

NGB’s will have to become much better at responding to the demands of their stakeholder base, of directly engaging and understanding what the volunteers who operate their clubs and county organisations want and need.

In 2016, there have never been more ways to participate at a local and hyper-local level. With more channels available via social media; new ways to raise capital via crowdfunding and peer-led lending. NGB’s that thrive will use this technology to drive the benefits and stories about their sport locally and nationally. This will not be a top-down marketing campaign as these are often very expensive, but it will be a bottom up user led movement. An example of the type of user led content I refer to can be found on line; right now there are 13.3 million Parkour and 4.6 million Freestyle football user-created videos on YouTube.

It will be the role of the NGB’s to make it easy for participants, volunteers, helpers, and officials to create and/or find existing communities where individuals can engage directly. We have used these concepts and ideas as we have developed our volunteer management platform TeamKinetic and we continue to try to build using these principals:

  • Empower people to do it for themselves.
  • Reward and recognise them and when they do, do it in a way that appreciates what motivates them.
  • Make getting involved easy to find and then intuitive to undertake.
  • Share your successes and your failures with your community so that everyone can learn.

Our technology is not for everyone right now, but we know these principals superseded the digital realm. Not everyone wants to engage via their computers or phone, but the principals stand no matter how you look to engage with the people who make your sport happen. We find its a combination of people, policy, process and technology that allows an organisation to scale the use of volunteers effectively.

If you would like to know how we can help you reconnect with your volunteer base, how our systems and research can empower more people to get involved and how you can recognise those people; who support your organisation week in, week out. Our work and that of our partners as part of the Join In consortium is available, and we are keen to talk to all NGB’s on how we can help you do more with less. Feel free to contact me at or call our office on 0161 914 5757.

TeamKinetic take a closer look at the new Sport Englands volunteer strategy

The announcement earlier this year that Sport England had identified volunteering as a key area for investment and development in their “Towards An Active Nation” strategy document was widely welcomed. Today’s latest release “Volunteering in an Active Nation” is the next step in the realisation of that objective.


If you have been involved in sport at almost any level, you would have been keenly aware that it does not happen without the combined efforts of 100’s of people.  From the top of sport to its very grassroots volunteers are essential.  For so many years there was an assumption that organised sport just happened! This is a view TeamKinetic did not share, and we set out to change that seven years ago when we built VolunteerKinetic. It’s with a sense of excitement we have been waiting to see what Sport England had in mind to re-imagine the sports volunteer landscape.

The acknowledgement in the document for the Sport and Recreation Alliance and our consortium of partners is something we are really happy with, although it is still early days we have been really busy behind the scenes since we were passed the baton by Join In.  Our hope is that through the work of the partners in the consortium we can provide a range of digital tools, research, campaign experience and support that will be invaluable in helping Sport England realise their vision. This will start this month with Sports Personality of the Year, and hopefully early in the new year, we will have even more to shout about.

The strategy commits to a £26 million investment, taking us to 2021, with £6 million available in the first round in February 2017.

The two initial funds are called

  • The Opportunities Fund – targeting people from disadvantaged areas.
  • The Potentials Fund – targeting 10 to 20 year olds.

Each fund is worth £3 million, and it seems quite clear that Sport England is very keen to widen volunteering to be more inclusive and representative.


Initially making it clear that disadvantaged can mean many things to a broad range of communities, they go on to say they are looking for partners who are trusted in their local communities and will consider bids “which contain smaller elements of sport and physical activity.”

Maybe most telling is the final statement;

“To emphasise our commitment to reaching this new audience, we’re aiming to award at least 50% of the fund for projects run by partners who are new to Sport England or even new to sport and physical activity.”

This seems to fit with the information we have had before today’s announcement with Sport England keen to look beyond the more traditional and established sport offer.  We think this fund provides some interesting opportunities for traditional organisations such as County Sports Partnerships and Local Authorities to work with less traditional partners such as youth and health groups, to provide infrastructure and support through volunteers for volunteers.


Sport England have identified the benefits of “youth social action” which has been the focus of the #iwill campaign run by Step up to Serve. This campaign was recently granted a £40 million extension until 2020 by the Prime Minister, Theresa May.

Step Up To Serve CEO Charlotte Hill presented the keynote speech at our annual conference this year at Manchester Metropolitan University. The #iwill campaign offers an opportunity to recognise and acknowledge the role of youth social action and provides a route for young people to get involved.  We advise every organisation who works with volunteers, to got to the #iwill website and make a pledge now.

The strategy does lack detail on what it may fund, but it does contain the provocative line “We’ll be looking for projects which connect with the lives and aspirations of 10 to 20 year olds. Sport and physical activity should be involved, but it doesn’t have to be the sole focus. We’re looking for brilliant ideas.”

We hope this allows for the type of innovation and creative engagement that will inspire young people to help lead this work.  We will be looking at how we work with our current customers and those we have been speaking with for some time, to help integrate our digital tools to provide the type of experiences and bring to life the brilliant ideas young people have.

The document makes numerous mentions regarding “digital” and its importance.  We will be working hard over the next few months to understand what that means and how to maximise our platform and its related connections.  We will be exploiting all our years of expertise in the sports volunteer sector to make sure VolunteerKinetic remains the most powerful volunteer management system available.

I think that pretty much covers the main elements as we understand them, please share your opinions with us on this latest strategy announcement.  We are keen to know what you think and how you might be able to benefit, or if you think Sport England may have missed anything.  We believe that this is where the hard work starts and we are ready to roll up our sleeves and get stuck in.  If you want to join us on this mission, don’t hesitate to get in touch.



Volunteering in an Active Nation




TeamKinetic has been working to improve the experience and opportunities available to people in sport for almost a decade. We are excited to announce we are now part of a partnership that will help to deliver Sport England’s new Volunteering in an Active Nation vision.

In September, the Sport and Recreation Alliance was handed the baton from the Join In Trust to work with partners to continue to focus on sport volunteering. TeamKinetic is delighted to be a part of this partnership working with, GLL, Jump, Volunteering Matters and Greater Sport.

Because of the importance of volunteering in sport and recreation, the partnership has come together under a shared vision to make volunteering in sport more accessible and more appealing to a diverse range of people. We want to see more people sharing their professional skills, experience and enthusiasm for sport and recreation, and we want them to feel that their efforts to help others are valued and that they benefit from being involved.

We welcome the opportunity to work with the Sport and Recreation Alliance and partners to develop an effective matching service that will make it as easy as possible for people and clubs, organisations and events which need volunteers to find each other.

TeamKinetic Case Study: How The University Of East London Boosted Their Student Employability

university_of_east_london_logo-svgThe ability for universities to prepare students with the skills and experience required by businesses is critical in today’s competitive economy.

Students at The University of East London (UEL) are offered the chance to build a strong portfolio of voluntary work placements within local, national, public and third sector organisations, giving them the experience and contacts to assist them after they graduate.


Why Did They Change?

Their previous volunteer management system offered few customisation tools, meaning that they couldn’t capture some key pieces of information.  The limited reporting library also meant they had very limited insight into how much volunteering was actually happening, and if that experience was good or bad.

Frequently students and organisations would avoid updating their details simply due to the awkwardness of the user interface, this eventually resulted in a system entirely out of date.

Students were often shown opportunities which no longer existed, or contact details that had since changed. This was very frustrating for both the students and the providers of the opportunities.

jo-crook-photo2-bw“These system limitations caused us to hold back on promoting the system, which reduced our visibility on and off campus”

Joe Crook – Volunteering Manager



The Move to TeamKinetic

UEL implemented TeamKinetic with a focus on boosting their student employability levels whilst also having the ability to recruit, manage and communicate with their volunteers directly through the system.

“With TeamKinetic, we now have access to the information we need in real-time, including who has signed up and who has completed their induction, and how many hours they have logged which is vital to our volunteer programme.”

Joe Crook – Volunteering Manager

Within 4 months UEL had enrolled over 350 students and 80 providers regularly adding opportunities. By allowing students and businesses to control their own information administration of the system is minimal.

“We spend around 6 hours per week administering the system, which is great as we now have more time to promote our service to local businesses and students.”

Joe Crook – Volunteering Manager

The reduced administration has allowed UEL to focus on marketing opportunities instead of getting caught up in the logistics.  This has enabled them to utilise TeamKinetics feedback functions giving them valuable insight into the students’ experience, allowing them to develop and pass on best practice.

“The system has diversified the way that we communicate as we have started to use the functions that are available to us. We also actively use the online news feeds and case studies and this allows us to communicate to our volunteers much quicker and easier than before.”

Our community partners enjoy using the system due to its clean interface, the fact that the opportunities have an expiry date, and that they can add relevant information per position means the opportunities are always accurate and up to date. “

Joe Crook – Volunteering Manager


The Future

The success of the system has allowed UEL to focus on achieving higher conversation rates, from enrolment on the system to placement within a local business.

“We now know which students have signed up and are currently and actively volunteering on a variety of opportunities.”

The TeamKinetic platform is powerful and offers us unprecedented insight into our volunteering programme. The ability to personalise our online presence is fantastic, allowing us to customise the look of the site in line with our branding guidelines, giving us a much more professional feel to the site which is important when dealing with external businesses.

I have already recommended TeamKinetic to a number of Universities around the UK, if you want a professional looking volunteer programme, I advise you to take a look as it is superior to anything else I have come across.”

Joe Crook – Volunteering Manager


Volunteering Matters.



TeamKinetic are proud to announce that we are now a consortium partner working with the Sport and Recreation Alliance and Join In, alongside other recognised partners, who share the vision of growing the volunteer network, which is vital for the development of sport and activities, for both organisations and individuals within the future.

Throughout this partnership, Team Kinetic have a view to:

  • Ensure that more opportunities become available for a greater number of organisations. Therefore, promoting a positive message regarding volunteering to a wider audience.
  • Grow the future of volunteer research and assist with the management of volunteers, for a range of organisations.
  • To, Recruit, Reward and be Relevant within the market place.

Through working towards these goals, TeamKinetic are adding to the future of volunteer management and assisting with the recruitment for organisations who currently have/ or are looking to have volunteers that: take part within activities, improve an organisation with more active participants and can promote a healthier lifestyle. Demonstrating the importance of recruiting individuals who have been inspired and are interested to become active by volunteering, and are able to find the correct organisation in order to start taking part.

Overall, we share the vision with our fellow consortium partners that volunteering is integral to sport throughout every level and we will work together to make sure the future of sport and volunteering continues to grow and develop.

Park Champions


Welcome to the Special edition of the
Park Champions newsletter


Our Park Champions celebrated!

Last Thursday, 6th October, we were delighted to host our annual celebration event at The Podium Bar & Kitchen.
It was a fantastic evening that enabled us to say thank you to you – the volunteers who have participated in a range of activities within our Park Champion programme over the past year. Over 110 Park Champions attended and we hope all enjoyed themselves.

2016 has been a fantastic year with volunteers racking up a huge 12,800 volunteer hours. There has been an array of volunteering opportunities from providing information, welcoming guests and delivering the park mobility service at the Information Point to supporting the vast number of events including West Ham United and London Lions matches, National Paralympic Day and Sport Relief. Not forgetting those who really got their hands dirty during the conservation and gardening programme.

Take a look at the news article on Our Parklife website here:

A selection of photos are available here:

Take a look at the news article in this week’s Newham Recorder on page 2:

We are now looking forward to another exciting year in 2017, with a number of major events coming up on the Park. From the IAAF World Championships and World ParaAthletics Championships to community and sports events to help connect local people to the Park, there is sure to be something for everybody to get involved with. Once again we will be running our hugely successful Park mobility service and there will be many new roles to come with new Park partners so keep your eyes peeled for opportunities.


Congratulation to our Park Champions!

Once again we awarded gold, silver and bronze pin badges as a way of saying thank you for your enthusiasm, energy and dedication to the Park and our Park Champion programme.

Those that completed over 50 hours of volunteering were awarded with a bronze pin. For 100 hours of volunteering a silver pin was awarded and for an amazing 150 volunteer hours we awarded a gold pin.

If you are yet to achieve 50 hours do not worry as you still have until 31st December to claim your pin by racking up the hours – all those that have hit the required number of hours by this date will be awarded the pin. All hours will go back to zero on 1st January 2017.

A full list of the volunteers being awarded with pins to date is below, if you were unable to join us at the event last week please come to the Information Point when you are next on shift so that we can award you your pin.

Frank Scavera 736
Mark Orton 622.75
Sahidul Islam 401.5
Peter Barry 363.5
Keith Gabriel 359.25
Henry Mapperley 245
Graham Soames 227.25
Ricky Brown 203
Sarah Chapman 200.25
Edward Wingate 196.75
Olive Wenborn 187.75
Hilary Victor 183.5
Richard Darby 182.75
Lynn Barker 172
Catherine Ellis 149
Trudi Barnes 147.25
Pauline Djian 142
Viveca Dutt 140
Rohit Jobanputra 133.75
Janet Lowe 131.75
Anne Jennings 129.75
Brenda White 121.5
Christine Daniels 115.25
Jenny Marshall 112.5
Feras Al-hamadani 107
Jenni Hurme 99.5
Jacqui Gagan 98.75
Gillian Bourke 97.75
Clive Myers 94.5
Paul Harper 94.25
Alison Richmond 93.25
Jane Huntley 91.75
Oluwafunmike Akande 90.25
Ann Senior 88.5
Andy Macgarr 86.5
Lizzie Newbold 84.75
Alberto Carcaba 81
Karim El-houssami 79.75
Colin Plummer 79
Sally Elton 78.5
Laura Lincoln 77.25
Helen Roycroft 76
Di Russ 74.75
Steven Skamarski 74
Stephen Rowe 72
Pat Strange 66.25
Fatima Lee 65.5
Katie Blake 65.25
Liam Cornwall 64.5
Maggie Mathison 64.25
Lynne Ellis 62.5
Daniel Kovacs 61.5
Hasmita Shah 60.5
Ray Ellis 59.5
Shinobu Wakamatsu 58.75
Ben Waite 58.5
Pauline Martindale 57.75
Geoffrey Longster 57.5
Susan Marchant 57.25
Janet Lambert 57
Kathleen Mcenteggart 57
Janet Davies 56
Stephen  Shooman 55.75
Jean Death 54.75
Jane Astin 54
Paul Lazarus 54
Gillian Morgan 52.75
Tim Benson 52.5
Kathryn Taylor Saunders 51.25
Tom Cavanagh 50


Park Champions ride the slide at the ArcelorMittal Orbit

Park Champions also had the opportunity to take on the world’s longest and tallest tunnel slide. It is fair to say that everybody that experienced the thrilling descent loved it!
Following their hair-raising descent the volunteers and stakeholders went on a tour of the Park with our two community guides, Di and Stephen.

More photos of the trip are available on the Park Champions Facebook group.

Park Champions – Volunteer experience feedback

To ensure that we are developing a programme that is exciting, engaging, interesting and fun for you, your feedback is hugely important. This is your chance to give us your opinions on how the programme runs currently and how you would like to see it develop.

Please do take the time to complete this survey as all feedback is greatly appreciated:

Become a runner!

The world’s best athletes are coming back to London and this is your chance to see them compete for the title of World Champion at The Stadium, Queen Elizabeth Olympic Park.

The London 2017 Organising Committee has launched its search for ‘Runners’ – the volunteer programme for the World ParaAthletics Championships and IAAF World Championships.

They are looking for up to 4,000 volunteers to be at the heart of the Championships, helping to deliver the event in The Stadium, Queen Elizabeth Olympic Park and across London.

The IAAF World Championships and World ParaAthletics Championships will be the biggest celebration of athletics in the capital since the London 2012 Olympic and Paralympic Games.

Being a Park Champion, your expertise and knowledge of the Park would be an incredible asset to the ‘Runners’ team. If you want to be part of the event please follow the link below:
Who can be a Runner?

Everyone! Whatever your background or ability, there are no barriers to being one of our volunteers.

Every Runner will receive an official volunteer uniform to wear during shifts, which you can keep after the Championships as a souvenir, and meal vouchers for The Stadium, Queen Elizabeth Olympic Park.

How do I get involved?

Applications are now open to become a runner and will close at midnight on Sunday 16th October 2016. If you would like any further information before applying, click here to visit the FAQs.

Team Kinetic Supports Women in Sport #WSW16

Throughout the week of 3rd – 9th October 2016, the charity Women in Sport, are running a Women in Sport week, to bring people together who have an involvement in a variety of different activities, in order to increase the profile of female participants across the UK.

During this week, TeamKinetic are focusing on women who volunteer within organisations and are promoting both the involvement and strong importance of female volunteers.

“Women in Sport draws on its unique insight to champion the right of every woman and girl in the UK to take part in, and benefit from, sport: from the field of play to the boardroom, from early years and throughout her life” (Women in Sport, 2016).

With a variety of our clients including: NGBs, CSPs and Local Authorities, we have access to a wide network of women who are currently involved within volunteering. Therefore, ensuring that the events are able to take place by signing up through TeamKinetic’s volunteer management system, making sure that there are a range of different opportunities available for all volunteers.

Furthermore, TeamKinetic demonstrates that women become involved for the right reasons.  Alongside, how to reach out to both new and existing female volunteers, who are participating within sports and activity.

  • Providing a welcoming environment and full support and guidance for the organisations volunteers.
  • Creating aspirations and goals.
  • Involve a variety of volunteers to enable varied and exciting opportunities.

Therefore, throughout Women in Sport week, by having an effective volunteer management system in place for your organisation, such as TeamKinetic, encourages you to begin recruiting, managing and organising participants becoming involved in sport and provides more opportunities for women to sign up and start volunteering now. #WSW16800x560px-20110106_sport_england_83

‘The Importance of Volunteers’

‘TeamKinetic has ensured that the Homeless World Cup could take place through recruiting and gaining volunteers’

Mariana, Marketing Executive, Homeless World Cup

Sporting events across the country would struggle to run efficiently without volunteers. Think about the huge success of the London 2012 Games Makers and their counterparts in Rio. These volunteers were all essential to making the 2012 Olympic and Paralympic Games successful and in Rio this year, the volunteers at the Olympic Games have once again demonstrated how invaluable they are.

So you won’t be surprised when I tell you that volunteers play a key role in making sure the Homeless World Cup takes place. However, it’s all very well and good getting volunteers to help manage an event but you also need to be able to accurately manage their time and activities. During the Homeless World Cup, we were able to use AccessKinetic, an accreditation system, and VolunteerKinetic, a volunteer management system to recruit and manage our volunteers who participated.  These systems are a part of TeamKinetic which is a suite of applications fostering and growing communities that revolve around volunteering.

The Homeless World Cup took place in Glasgow, during July 2016, at George Square. The venue included, three purpose built pitches with seating, which was the main venue for 64 teams, from 51 different countries. The participants included homeless people from all over the globe, who came together to play a sport that they are passionate about, in order to represent their country.

Throughout the event we identified five reasons why TeamKinetic’s service is vital for organisations to manage their volunteers and help others to become active in sport.


Volunteer involvement was vital for the running, delivery and management of the Homeless World Cup. The various roles taken on by the volunteers meant they had to undertake different responsibilities. These responsibilities helped the players and spectators, promoted the event and encouraged people to play and get involved in sport.

2. Importance 

It was vital that the volunteers enjoyed their roles and that the overall event was a success. Throughout the Homeless World Cup, we had an average of 350 volunteers a day. They all had varying roles with different responsibilities – but it was important that they all helped make the atmosphere for both players and spectators phenomenal. Being able to provide the volunteers with the support they needed to carry out their roles meant the event was able to demonstrate the importance of playing sport and using it to bring people together.

3. Spectators  

 The Homeless World Cup in Glasgow attracted 80,000 spectators. Their attendance was vital to the success of the event but they also played an important role in making sure both players and volunteers felt valued. By experiencing such a positive, and potentially life changing event for the players, volunteers and spectators were able to see first hand the benefits of an active lifestyle. This is excellent news as research shows that attending sporting events is sometimes enough to encourage people to get involved in sport themselves.

‘Five key core motivations for sports event attendees includes: socialisation, performance, excitement, extreme and diversion. Alongside, focusing on the whole experience to grow and promote participation’ (Greenwell et al, 2014)

4.  Participation 

Volunteers were able to get involved, participate and reflect on the Homeless World Cup via social media. This is because of an integrated function within the TeamKinetic system. It also helped to engage with players attending the event, as they were selected through a variety of trials and training sessions within their home countries. The VolunteerKinetic system and the accredited AccessKinetic badges, meant that all volunteers gained a sense of achievement and responsibility throughout the event.

5. Post Event  

There were many vital aspects for the Homeless World Cup to consider after the event.  Including monitoring the number of homeless people who participated in the event and continue to play sport to improve their health and lifestyle. At the same time, it also helped engagement with volunteers through the TeamKinetic system so that we were able to keep them involved in future events.

The Homeless World Cup, and other positive sporting events really help to encourage players, spectators and volunteers to #TryYourKitOn and get active.


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